The past year has been quite variable, going up, down, and up again. Our customers however think that we have once again performed excellently – this is something to be glad about! Continuous renewal – staying up to date – guarantees organisational vitality and competitiveness. According to our streamlined knowledge-driven management strategy, we are now boldly focusing on the business-oriented knowledge-driven management of customer relations and phenomena. Read more in the blog by Pekka Vuorela.
The Russian invasion of Ukraine that started on February has serious implications for the German economy in many ways. Even though only 3% of Germany’s foreign trade volume of EUR 2.2 trillion (2020, source: Federal Statistical Office of Germany) consists of trade with Ukraine and Russia, the recent developments affect most German companies directly or indirectly.
Innolink Germany has the pleasure of supporting German Electro and Digital Industry Association ZVEI e.V. in 2022 with studies on sustainability and the conscious use of resources of consumer electronics and household appliances.
Bold moves, victories, and defeats in the hurly-burly of Corona times. Dials are already being turned up gradually in the Nordic region and Germany. The remote working period is soon over and put to good use, the keys to success have remained in our own hands, and for this I am very grateful, confesses Innolink’s CEO Pekka Vuorela in his blog post Shivers down the spine.
At Innolink, we are discussing brand surveys as a tool for strategic knowledge-driven leadership in a two-part series of blog posts. Part 2. The opportunities for using a brand survey as a strategic development and monitoring tool and measuring the brand experience at different stages of the path to purchase.
With the handover of the distinctive insignia of Innolink, a keystrap, a notepad and, most importantly, the bible of knowledge-driven-leadership by her managing director, Arndt Polifke, Dörte has onboarded Innolink Germany’s team of experts.
Recently established subsidiary Innolink Germany GmbH will take over Innolink operations in Central Europe from 1.7.2020. The new company will produce research, analytics, and consultation services for Knowledge-Driven Leadership, focusing especially on the German speaking DACH region. "We are moving exceptionally fast, but there is clear demand for the service concept and the comprehensive Knowledge-Driven Leadership solution that we offer, even on the international market”, outlines Pekka Vuorela, CEO of Innolink Group.